The Greater Rotterdam – The Hague area stands as the world’s largest concentration of hightech greenhouses, covering over 4000 hectares and showcasing leadership in yield, tech growth expertise, sustainability, consumer-based production, and niche products. This dynamic region has become the epicenter of innovation, attracting the most prominent greenhouse tech and biology firms.
With a significant GDP of 7.9 million, greenhouse cultivation is a vital sector in the Netherlands, and the Greater Rotterdam – The Hague area takes a leading role, representing approximately 60% of the total greenhouse area in our region. In addition to being a global sourcing hub for 85% of hightech greenhouse projects, the area boasts diverse centers of excellence dedicated to greenhouse technology development, valorization and demonstration. The innovation spectrum ranges from fundamental to applied, practical and commercial applications, making it a fertile ground for cutting-edge advancements.
Journey into AI Horticulture at the World Horti Center
In November 2023, Innovate UK’s visit to the World Horti Center near The Hague in the Westland area not only showcased the region’s dedication to delving into the potential of artificial intelligence (AI) in horticulture, but also highlighted the importance of collaborative efforts. During this visit, 20 UK and Dutch companies specializing in AI horticulture were treated to an insightful program.
The companies embarked on a tour, attended presentations by key entities such as the regional economic development agency InnovationQuarter and the TU Delft AgTech Institute, and engaged in a valuable networking session with industry leaders. This collective experience emphasized the significance of forging partnerships to unlock the possibilities that AI brings to the horticulture sector.
Unlocking Opportunities in Greater Rotterdam – The Hague Area
Amidst this hightech horticulture boom, if you are actively involved in AI applications or hightech horticulture and wish to explore business prospects in the Greater Rotterdam – The Hague area then get your guide via the form below.
Download your guide to HighTech Horticulture
Discover partnerships and networks organisations, international companies that already have set up shop in our region, funding and incentives and talent and recruitment.
Looking to discover new business opportunities in the horticultural industry?
Join us on a Fact-Finding Trip and dive deep into our thriving business ecosystem. During the trip, you’ll meet with service providers such as real estate agents, tax advisors, and recruiters, and visit potential technology partners, subject experts, and facilities. Get a firsthand look at how your company can benefit from being located in the region. Learn more and sign up on our page here.
Need personalized, confidential, and free assistance for business expansion in the Greater Rotterdam - The Hague Area?
Maarten Hermus
Senior Account Manager Horticulture & Food
InnovationQuarter is the regional economic development agency for the Province of Zuid-Holland, known as the Greater Rotterdam-The Hague area that includes Delft and Leiden, and is a non-profit publicly funded organisation.
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